Heaven Hill’s Master Distiller Denny Potter Expands Roll to VP Operations

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Distilled spirits industry veteran Denny Potter has been named Master Distiller and VP of Operations for Heaven Hill Brands. In addition to his current distilling responsibilities, Potter will provide strategic direction and leadership for all Heaven Hill production operations including the Bardstown Bottling Operations, Louisville’s Bernheim Distillery, and Deep Eddy Vodka’s Austin, Tx. distillery and production facility.

For almost 20 years, Potter has had broad industry experience in a range of production capacities previously at both Cruzan Rum, Jim Beam Brands and Maker’s Mark. Since his joining Heaven Hill Brands in 2013, the company has substantially expanded production at the Bernheim Distillery. Under Potter’s leadership, the company was awarded the 2016 Whiskey Magazine “Distiller of the Year” honor.

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“Since joining Heaven Hill, Denny has been a tremendous asset to both our distillery and American whiskey brands, as well as our entire Heaven Hill operations team,” said Heaven Hill President Max L. Shapira. “We are fortunate to have his knowledge and talents utilized across all of Heaven Hill Brands.”

“The opportunity to expand my leadership role at Heaven Hill is truly exciting,” said Potter. “I look forward to leading our operations while maintaining my distilling role, which is truly a passion and honor.”

Founded in 1935, Bardstown, KY-based Heaven Hill Brands is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon.

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