There’s been a hole on liquor store shelves for many months where a Heaven Hill branded Bottled-in-Bond bourbon used to reside. For many it was their daily go to bourbon. Heaven Hill Distillery in Bardstown, Kentucky has announced the return of a version of their bottled-in-bond product. The new Heaven Hill Bottled-in-Bond Kentucky Straight Bourbon Whiskey is back with a little more age on it, a new label and a new price.
As Heaven Hill puts it, they’ve gone back to their 1930s roots with a Bottled-in-Bond bourbon. The origins of Heaven Hill’s Bottled-in-Bond brand dates to 1939, when upon release, it quickly became the number-one-selling Bourbon Whiskey in the state of Kentucky. The lineage of Heaven Hill Bourbon has been a constant throughout the company’s history, from the original 1939 4-Year-Old Bottled-in-Bond to the 2018 release of Heaven Hill 27-Year-Old.
Heaven Hill 7-Year-Old Bottled-in-Bond Kentucky Straight Bourbon Whiskey
Made from Heaven Hill Distillery’s traditional Bourbon mashbill, mingled in small batches, and bottled at 100 proof, this 7-year-old offering of the namesake brand exceeds the minimum four-year aging requirement for a Bottled-in-Bond. And in an unusual move they included two DSP numbers on the bottle. Of course today’s avid bourbon fans love this detail and clarity. This bourbon was distilled at the Bernheim Distillery in Louisville, Kentucky, DSP-KY-1 and then bottled seven years later in Bardstown, Kentucky at DSP-KY-31. All this information is included prominently on the front of the bottle.
“Heaven Hill Distillery was built on patience and perseverance, two values we continue to pour into our products today,” said Heaven Hill Distillery President Max L. Shapira. “At a time when American Whiskey is surging, we are proud to release a namesake product that really brings us back to our company’s founding. It celebrates our rich bourbon-making heritage, as well as the values and standards we hold today as a point of passion for our company.”
Stay Informed: Sign up here for the Distillery Trail free email newsletter and be the first to get all the latest news, trends, job listings and events in your inbox.
The front label prominently features “Bottled-in-Bond” across the top, an embossed “Heaven Hill” in the middle along with an illustration of Old Heaven Hill Springs distillery, the distillery first used in 1935, and the phrase “This Bourbon is 7 Years Old” adorns the bottom calling out the age statement. A gold foil, embossed Heaven Hill Distillery medallion is featured on the bottom label. The back label includes the company’s historic tagline “The Best of the Great Kentucky Bourbons,” along with the history of the namesake brand.
Heaven Hill 7-Year-Old Bottled-in-Bond Kentucky Straight Bourbon Whiskey will launch in October, 2019 with a suggested retail price of $39.99. It will start out in limited markets including California, Texas, New York, Georgia, Florida, Illinois, South Carolina, and Colorado.
Related Stories
What is Bottled-In-Bond?
Vintage Aerial Coverage of 1996 Heaven Hill Distillery Fire
Heaven Hill Remembers 1996 Distillery Fire with Select Stock 20th Anniversary Edition
View all Kentucky Distilleries.
View all Bardstown Distilleries.
Heaven Hill 7-Year-Old Bottled-in-Bond Kentucky Straight Bourbon Whiskey
Please help to support Distillery Trail. Sign up for our Newsletter, like us on Facebook and follow us on Twitter.
